Volkswagen brand invests over 8 billion euros in 2013

According to the German "European Automobile Weekly" report, Volkswagen CEO Martin Wendeng has revealed that this year, the company has invested more than 8 billion euros in public brands.

On January 21st, Wendeen said that the investment volume of Volkswagen brand in 2013 will increase by 700 million euros over the previous year, breaking the 5 billion euro mark; if research and development costs are added, the total amount will exceed 8 billion euros. The funds will be used for the important core projects of Volkswagen and will bear the expenses of developing new cars.

Wen Deen also pointed out that the current Volkswagen is facing unprecedented difficulties, in the European market experiencing intense competition and excess capacity. In 2012, sales of Volkswagen Group in Europe from 3,026,192 vehicles decreased by 1.6% year-on-year to 2,977,416 vehicles, but the market share increased from 23.0% to 24.7%.

Volkswagen Group plans to invest 50 billion euros in the world from 2013 to 2015, most of which will be used in Germany.