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Since the winter of the global financial tsunami crisis in 2009, the scale of China's auto market has continued to enter a period of rapid and rapid development. Production and sales volume has certainly ranked first in the world. At the same time, the heavy-duty truck market, which has also achieved great development, has attracted domestic and foreign auto giants to compete to seize the treasure, and they will seize the heavy truck market share, and their market competition will also become increasingly fierce.
The original local heavy truck companies accounted for about 90% of the domestic market share, and now this advantage is being weakened and broken by the international truck giants. The world-renowned heavy-duty truck manufacturers are eyeing the Chinese market. As China's truck manufacturing is divorced from the international system, the gap with foreign trucks has also widened, lagging nearly 20 years. Therefore, the monopoly overlord of overseas commercial vehicles is achieving integration with China's commercial vehicle market, especially in the heavy truck sector. Instead of "changing technology with the market" or "changing technology with the market," China's heavy truck market has an unprecedentedly high degree of openness, along with Volvo, Scania, MAN, Mercedes-Benz, General Motors, Caterpillar, etc. With the rapid entry of international truck giants, a process of accelerating the integration of Chinese truck companies and markets is taking shape. It can be expected from this that the future development of the Chinese truck market will be parallel to competition and integration, and both domestic and foreign truck companies will compete and interdependent.
After the joint venture between Sinotruk and MAN was established last year, this year, China Jianghuai Automobile and Caterpillar Inc., Navistar International have reached a total value of RMB 4 billion (5.86). (Billion U.S. dollars) joint venture plan, which will include the construction of two cooperative projects including heavy trucks and engines. The planned joint venture heavy truck company will be established at JAC's manufacturing base in Hefei with an initial capacity of 40,000 vehicles. This will allow Caterpillar and Navita International to join the 150 billion Chinese heavy truck market and compete with Daimler and other European companies.
At present, FAW Liberation is discussing with Volvo about 12L or more than 12L engines. Among them, vehicle cooperation and joint venture projects are also the main topics in the negotiations. At the end of this year or the first half of next year, there will be a very shocking result that the auto industry will wait and see. .
From the mode of operation of joint ventures and cooperation of heavy trucks since 2009, it can be seen that the concept of foreign investment has changed and is different from the previous model. The "China-Foreign" cooperation model of Shangqi Auto Iveco Hongyan, the joint venture between Foton Motor and Daimler to produce the Foton brand heavy truck, and the German Manfred funds in return for 25% equity in 1 unit of strategic investment Sinotruk, South Korea Hyundai injection of 400 million U.S. dollars and Baotou Beiben Qiangqiang United and so on, China's heavy truck companies and foreign investment cooperation model is undergoing changes.
In the past, foreign-funded enterprises came to China to sell products or transfer technology or set up joint ventures to produce foreign brand products. Now that foreign companies see the potential of the Chinese auto market, they begin to study how to cooperate with Chinese companies in order to maximize their profits. In the past, they hoped to use technology to obtain profits. Now they begin to view the joint venture partner as a partner. They will jointly explore the market to expand market share and obtain greater benefits from joint venture companies. Or choose to increase its stake in domestic joint ventures and the amount of investment, bring its latest products to China's production, create its low-cost, highly competitive production and export base, and gain profits through sales growth in the Chinese market and global markets. .